According to Tubefilter, the average top 1000 YouTube channels pull in $23,000 a month in ad revenue.
Little back-of-the-envelope math, anddddddd looks like a successful YouTube channel could pull in $276,000/year…BEFORE the YouTube tax of 45%, slicing that pie to $151,800.
Some of those top-1000 channels are real DYI operations with minimal costs, like Jenna Marbles and her webcam show. Others are full-on media startups, like Awesomeness TV, which was just acquired for $33 million by Dreamworks.
And if you’re truly an elite channel, you can get into the upper stratosphere of six-figures. Psy’s ‘Gangnam Style’ raked in an estimated $870,000 in YouTube revenue as of January, although it’s not clear whether this was before or after the YouTube tax.
The high revenues gives credence to all the YouTube channels raising VC cash recently, but the YouTube’s steep cut of profits puts a little weight behind Jason Calacanis’ claims that the platform’s monopolist days are numbered.