According to Tubefilter, the average top 1000 YouTube channels pull in $23,000 a month in ad revenue.
Little back-of-the-envelope math, anddddddd looks like a successful YouTube channel could pull in $276,000/year...BEFORE the YouTube tax of 45%, [...]
YouTube ads are proliferating, but that doesn't mean they are becoming more effective. According to TubeFilter, only about 15-25% of skippable online video ads are watched all the way through.
For advertisers, this might mean thinking twice about us[...]
Jesse Thomas is the founder of Jesse3, an interactive agency which has helped design digital campaigns for Google, Microsoft, Facebook and Nike -- a 2010 interview with Mashable painted him as a pretty humble, hard-working guy.
Flash forward to Fe[...]
ClickTale has raised a $17 million Series B round, led by Amadeus Capital Partners and with participation from Goldrock Capital and Viola Credit, to expand its site analytics platform, according to TechCrunch.
ClickTale's services allow companies [...]
In a blog post, Fred Wilson explains that the best angel investment he made before co-founding Union Square Ventures was in a company called TACODA, which originally had "the right product but the wrong business model."
Founder Dave Morgan had pre[...]
Sticky, which develops "eye-tracking technology" to measure ad effectiveness, has raised a $3 million funding round from NorthZone and Conor Venture Partners, according to TechCrunch.
What is "eye-tracking," you ask? Sounds creepy, you say? Well, [...]
In a blog post for Forbes, James Slavet of Greylock Ventures explains that there are currently only about 50 U.S. Internet companies that have ever been acquired or are currently worth $1 billion or more in the past two decades. None of them, by the [...]
According to VentureBeat, Visual.ly -- focused on data visualizations and infographics -- has raised a $2 million funding round, from investors including 500 Startups and Giza Ventures Capital.
The company's platform features a community of over 5[...]
Marin Software -- an ad platform allowing advertisers to run campaigns against different online properties today -- hit the New York Stock Exchange today, according to TechCrunch. The company priced its 7.5 million shares at $14 each, raising $105 mi[...]
Sift Science -- a Y Combinator-backed fraud fighting service based on machine learning -- announced today the closing of a $4 million Series A funding round, led by Union Square Ventures, according to TechCrunch.
Sift Science was founded by former[...]
Alert the newshounds! Licensed content just got stepped up a notch, as NewsCred -- which licenses content from serious journalistic publications like The New York Times and The Economist for use in brand marketing campaigns -- has raised $15 million [...]
According to VentureBeat, Pricing Engine -- an online ad solution company -- has raised $1.25 million in a first funding round, with a goal to raise $250,000 more. $1 million of this round came from an anonymous, publicly traded partner who deals wit[...]